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The Journal

Ideas, thoughts & reflections

Card printed "SS27: The Edit, Play Lab, Hyper-Texture"

Reading the Season: What SS27 Means for the Labels on Your Garments

SS27 demands provenance, craft & adaptability. Here is how the season's key themes shape labelling decisions and what ITL/STUDIOS has developed in response.

By ITL /STUDIOS

April 7, 2026

Person holding a phone showing a red dress on a product page

Increase audience engagement

Digital labelling empowers closer engagement with your consumer. Tell your brand story through curated digital product passport experiences.

By ITL /STUDIOS

June 5, 2025

Bamboo stems laid out with small printed care labels

Reimagine your label's sustainability

A process backed by data, not guesswork, empowering you to advance your sustainability journey with measurable results.

By ITL /STUDIOS

June 5, 2025

Collage of typography and colour design boards spelling "Design"

Building Resilient Projects through Supplier Collaboration

Involving your label supplier from the start of a project is crucial for increasing efficiency, reducing risks and ensuring compliance and innovation in a rapidly evolving fashion and apparel industry. Early collaboration enables brands to leverage supplier expertise, accelerate development timelines and avoid costly last-minute changes, thereby enhancing speed-to-market and strengthening operational resilience.

By ITL /STUDIOS

June 5, 2025

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